- Ideal for
- New brands or brands that grew without a system
- Deliverable
- Identity + guidelines
- Levels
- 3
(01) What changes
↔ Drag to compareFrom loose pieces to a system.
Before — No systemlogo_final_v7.pngBlue or green?Comic SansEvery post differentNo guidelinesWho are we?
After — With identity
01Purpose
02Voice
03Logo
04Color
05Type
06System
01
Consistency
Every piece reads as the same brand.
02
Autonomy
The team produces with clear rules.
03
Value
A clear brand is perceived as more professional.
(02) Sound familiar?
Check what applies.
Pick the statements that describe your brand today. We will show the level that fits best.
(04) Levels
Choose the scope.
| What is included | RecommendedLevel 1EssentialWhat it takes to start with clarity. | RecommendedLevel 2CompleteIdentity with strategy behind it. | RecommendedLevel 3SystemThe brand as a system. |
|---|---|---|---|
| Logo and variations | ✓ | ✓ | ✓ |
| Palette and typography | ✓ | ✓ | ✓ |
| Usage guide | ✓ | ✓ | ✓ |
| Brand platform | — | ✓ | ✓ |
| Voice and key messages | — | ✓ | ✓ |
| Brand guidelines | — | ✓ | ✓ |
| Brand architecture | — | — | ✓ |
| Templates and digital kit | — | — | ✓ |
| Implementation support | — | — | ✓ |
| Request | Request | Request |
(05) Process
How we work
Discover
Interviews, context and competitors.
Define
Purpose, positioning and voice.
Design
A visual system built from strategy.
Deliver
Files, guidelines and support.
(06) What clients say
“A client testimonial goes here: what changed in their brand after working with CORE.”
Photo
Full name — BrandIdentityClear proposalScope, timeline and price in writing before starting.
No surprisesNothing outside scope is billed without approval.
Revisions includedEvery stage has its round of adjustments.
FAQ
Can I start with Essential and grow later?
Yes. Each level builds on the previous one.
How long does it take?
It depends on the level. The timeline is set in the proposal.
Do you redesign existing brands?
Yes. We keep what works and reorganize from the CORE.